Trademark Interactive Specializes in Search Engine Marketing (SEM)
We deliver technology based, detail orientated, and efficient on-line marketing products and services customized to the needs of our individual clients.
We deliver technology based, detail orientated, and efficient on-line marketing products and services customized to the needs of our individual clients.
The foundation of any great SEM program is the logical arrangement of campaigns, ad groups, and keywords. We approach building SEM architecture with a strict adherence to thematic arrangement. This ensures all topics are properly aligned to the creative message to keep costs low and click through rates high. Contact Us and we can discuss in further detail the critical factors that set our program architecture apart from other agencies.
Before the first campaign goes live – we focus on your organization's data intelligence. By helping to configure reporting & analytics systems to ensure closed loop tracking - data insights are always 100% clear. This fuels a transparent reporting system that allows every layer of your program hierarchy to perform to potential.
For the enterprise class programs where single percents mean large revenue fluctuations, we created Bid_Mark. Over two years of development have been devoted to creating this custom optimization algorithm which controls the bidding mechanisms of your program. The focus of Bid_Mark is to maximize the volume of conversions at the lowest possible cost per acquisition. We are declaring a mathematics war on the search engine marketing ecosystem! Coming out of Alpha in early 2011. For more information, please Contact Us.